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Uitgevers presenteren resultaten mobiele reclametest
Emerce - Fri, 09/03/2010 - 10:19
Een kwart van de mobiele bellers in Nederland gebruikt mobiel internet op zijn telefoon. Uit een onderzoek dat de Ster, TMG en Sanoma...
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Business: Dell haakt af in biedingsstrijd om 3PAR en HP wint
Techzine.nl - Fri, 09/03/2010 - 08:50
Afgelopen nacht heeft Dell aangekondigd af te haken in de biedingsstrijd om de overname van 3PAR. HP mag zich nu de gelukkige winnaar noemen van de dataopslag specialist. HP moet daar wel nog even 2,1 miljard dollar voor neertellen. Twee weken geleden begon de strijd om de overname van 3PAR. In eerste instantie deed Dell een bod van 18 dollar per aandeel, daarmee ging het bestuur van 3PAR akko....
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Hardware: Buffalo komt met 3D Blu-ray brander deze maand
Techzine.nl - Fri, 09/03/2010 - 08:10
Buffalo gaat in de televisie trend van tegenwoordig mee, ze komen namelijk ook met een 3D-gerelateerd apparaat. Ze komen met een externe blu-ray brander welke in staat is om 3D beelden te schrijven. Dit is mogelijk door de ondersteuning van het programma Cyberlink PowerDVD 9. De Blu-ray speler met de naam BP3D-PI6U2-BK heeft als aftmetingen 137 x 147 x 20 mm (LxBxH) en weegt 340 gram. Het a....
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Hardware: Swiftech introduceert all-in-one waterkoeling kits
Techzine.nl - Fri, 09/03/2010 - 08:00
Swiftech heeft deze week een tweetal nieuwe waterkoeling kits aangekondigt, ze komen namelijk met de H20-220 Edge en H20-320 Edge. Deze waterkoeling systemen zijn standaard afgedicht en hoeven alleen maar gemonteerd te worden op het systeem Het handige van de systemen is dat ze geen onderhoud nodig hebben. Beide systemen maken gebruik van een Apogee XTL CPU waterblok, een MCR X20 Drive radiator....
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Google Introduces Branded Map Icons
ClickZ News Blog - Thu, 09/02/2010 - 23:56
The paid feature is in beta with companies like HSBC, and will be available for mobile devices soon.
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Google Introduces Branded Map Icons
ClickZ News - Thu, 09/02/2010 - 23:56
The paid feature is in beta with companies like HSBC, and will be available for mobile devices soon.
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Boring Product, Great Ad: Tipp-Ex Channels Subservient Chicken
ClickZ News Blog - Thu, 09/02/2010 - 23:02
Stationary brand invites users to dictate the outcome of a YouTube video with new campaign.
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Boring Product, Great Ad: Tipp-Ex Channels Subservient Chicken
ClickZ News - Thu, 09/02/2010 - 23:02
Stationary brand invites users to dictate the outcome of a YouTube video with new campaign.
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Now You Can Shout at Your Phone Productively…Android Adds Voice Check-In For Foursquare
Social Times - Thu, 09/02/2010 - 23:00
Ever have the urge to shout at your phone? Want to grab that coveted “mayor” badge in Foursquare? Now you can do both at the same time if you have an Android 2.0 or higher, thanks to the new collaboration that lets you use update your Foursquare account by voice. The technology already existed for Facebook and Twitter, and so it was just a matter of time before location king Foursquare could get in on the action.
Android users can thank Vlingo for this capability; you can download the app for free at their Website. In addition to checking in via voice, you can use the app to locate your friends. That is, you can be strolling through a neighborhood by yourself and ask “Who’s nearby?” to see who you can connect with. You can also ask where your friends are in general, and then haul yourself to those locations. After the application gives you a list of where your friends are, you can seamlessly press their names and shoot them a text or call to set something up.
You can tell from the way the app works that it is designed not just for your convenience, but to promote social media updates. When you speak to your Android to tell the Vlingo app where you are, it then prompts you to choose which platforms you want to update — whether you want your Twitter, Facebook and Foursquare followers to know, or just one or a combination….it’s up to you to decide. And inevitably, the app also provides a “Share Vlingo” button to tell your friends about it.
Although for now the Android is the only device that you can update in this way, Vlingo promises to expand to other mobile types in the future. It seems like the Vlingo app might be more fancy and fascinating than actually useful — speaking doesn’t actually take that much longer than typing. Would you want to check in via voice?
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Rep. Bachmann Treats Minnesota Fairgoers to Mobile Attack Ads
ClickZ News Blog - Thu, 09/02/2010 - 22:54
Republican Michele Bachmann, running for reelection in Minnesota, aims mobile attack ads to voters at the State Fair.
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Rep. Bachmann Treats Minnesota Fairgoers to Mobile Attack Ads
ClickZ News - Thu, 09/02/2010 - 22:54
Republican Michele Bachmann, running for reelection in Minnesota, aims mobile attack ads to voters at the State Fair.
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Buy Facebook Credit Gift Cards at a Target Near You
Social Times - Thu, 09/02/2010 - 22:20
Virtual goods have slowly begun making their way into mainstream society. Target today is announcing that it will be carrying Facebook Credits gift cards nationwide, making it the first brick-and-mortar retailer to do so. With the virtual goods industry blooming, both Facebook and Target expect these cards to become hits as gifts. More after the jump.
Facebook Credits are becoming increasingly widespread with the major social game developers having adopted them in most of their games in some form. Facebook Credits are currently supported by over 150 popular social games and applications, a number that will only go up and contribute to $2Bn in revenue Facebook’s rumored to do this year.
“At Target we strive to delight our guests with exciting, new products every day, so we’re thrilled to be the first retailer to sell Facebook Credits gift cards,” said Mark Schindele, senior vice president, merchandising, Target. “With social gaming becoming increasingly popular, Facebook Credits gift cards provide an easy and convenient option for Target guests to purchase virtual goods.”
Facebook Credits gift cards will be available starting Sept. 5 and come in three versions: $15, $25, and $50, with the $15 card exclusively available to Target. Eventually, i see Facebook Credits penetrating society and becoming the most popular form of social currency out there.
“One of Facebook’s goals is to create a great place for games – both for people who love to play and the developers that create fun and engaging social experiences,” said Dan Rose, vice president of partnerships and platform marketing at Facebook. “Gift cards are easy to use and very popular. We’re looking forward to launching in Target stores and giving people the ability to purchase Facebook Credits for their own use or to give as gifts to their friends and family.”
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LivingSocial Rolls out Hyperlocal Deals in DC, NYC Neighborhoods
Social Times - Thu, 09/02/2010 - 21:40
LivingSocial is one of a handful of major daily deals providers fighting for dominance in the group coupons/local deals space – and they’ve just added a new tool to their arsenal to try to beat out the competition. While they have had a presence in over 20 major cities for several months now, LivingSocial has just announced their new hyperlocal deals targeting not cities but neighborhoods. These deals are even more location-specific than others. Read below the jump to see if you are in one of the first neighborhoods to get your very own daily deals.
LivingSocial is targeting neighborhoods in the Washington, D.C. area and New York city. Specifically, residents of The District, Montgomery County and Northern Virginia in the D.C. area and those living in Uptown, Midtown, Downtown and Brooklyn New York can now enjoy deep discounts on restaurants, bakeries, cafes and other (extremely) local shops.
CEO and co-founder of LivingSocial Tim O’Shaughnessy says of these new hyperlocal deals:
“The new localized Deals program will bring more relevant offers to users, providing savings on their favorite neighborhood restaurants, bars, spas and shops. We’re particularly excited to launch this program in our hometown of Washington, D.C., and in New York City, where we know that if you live in Tribeca, sometimes the Upper West Side might as well be in another state.”
Users of the LivingSocial discount service living in the NYC and D.C. neighborhoods can choose to see the daily deal for their immediate area or the larger deal for the entire city. This means that they can choose from two daily deals instead of one.
LivingSocial currently has a userbase of 85 million people, and a presence in over 25 markets in 3 countries. These new hyperlocal deals are likely an attempt to reach people in areas that are highly populated, offering them closer, and more convenient, discounts. This could propel LivingSocial’s reach to over 100 million users over the coming months as it is rolled out in other markets.
In direct competition with heavyweight group buying services like Groupon, time will tell whether the hyperlocal model that LivingSocial is adopting will catch on among its competitors.
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iPhone Revolutionizes Political Canvassing
Social Times - Thu, 09/02/2010 - 21:10
Politicos, well at least Democrats, everywhere rejoice.
Organizing for America (OAF), the political arm of the Democratic National Committee, today announced an upgrade of its iPhone app, just in time for November’s contentious mid-term elections.
The new tool takes what was once the bain of every field workers’ existence, canvassing, or the organizing of door-to-door campaign visits, from campaign headquarters to the voters’ own pockets.
After downloading the iPhone app, campaign volunteers can quickly pull up data on voters in their area, including maps to where voters live and lists of voter contacts. They’ll also have access to breaking news alerts, talking points and interactive literature to share with voters at their doors.
Most importantly for campaigns, the new app allows volunteers to send real-time feedback and door counts directly back to campaign headquarters.
This latest merger of politics and technology shows campaigns are moving beyond just YouTube and Facebook to see social media as a way to smartly manage the flow of information so crucial to any political campaign.
The OAF hopes this new tool, which they term ‘revolutionary,’ will end the days of blurry-eyed field workers pulling all-nighters hunched over maps drawing and redrawing canvassing routes, and eliminate the long nights of interns manually entering data brought back to the campaign office by volunteers.
Interestingly, it is the Democrats who have come out charging with this new technology. They, of course, led the way in 2008 under Barack Obama’s campaign but had fallen behind Republicans in this election cycle. Republican Senator Scott Brown of Massachusetts was the first candidate to apply GPS-type technology to canvassing in his surprise win to fill the seat of the late Senator Ted Kennedy (D-Mass.).
The OAF tells Politico’s Playbook its volunteers will “begin using the tool as part of their regular canvassing efforts beginning the weekend of September 10-12.”
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Tipp-Ex Lets You Make A Hunter Hump A Bear In Interactive YouTube Campaign
Social Times - Thu, 09/02/2010 - 20:40
More and more brands are breaking out of the box with YouTube takeover campaigns that jump out of the video player to utilize the entire YouTube interface. We’ve already seen a variety of neat campaigns from Samsung, Sylvester Stallone and The Expendables, Cadbury and more. Now Tipp-Ex whiteout is getting creative with a cool, new interactive YouTube takeover ad campaign called ‘A hunter shoots a bear.’
The Tipp-Ex campaign features a video called ‘A hunter shoots a bear’, in which the hunter yells “Hey! I don’t wanna shoot this bear!” and reaches out of the player to grab a Tipp-Ex whiteout Pocket Mouse and whites out the word “shoots” from the title. Viewers are invited to write whatever they want into the whited-out area of the interface and click play to watch as the hunter does what they say.
I tried a variety of different terms, including ‘A hunter “dances with” a bear’, ‘A hunter “eats” a bear’, ‘A hunter “hugs” a bear’, ‘A hunter “humps” a bear’, and ‘A hunter “sings to” a bear’. Surprisingly there were videos for all of these, though to be fair the bear actually farts on the hunter, and not the other way around, and the hunter humping the bear is blocked out with a “Parental Advisory” logo. But all in all, I’d say this is a pretty impressive campaign! And for those of you smirking because I made the hunter hump and fart on the bear, get over yourselves– you know you were thinking about it too.
If you haven’t seen the Tipp-Ex campaign yet, you can check it out on the Tipp-Ex branded YouTube Channel. Let us know what you think in the comments. What did you make the hunter do, and was there a video for it?
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Twitter Makes Changes to Apps, URL Wrapping
Social Times - Thu, 09/02/2010 - 20:00
Over the coming weeks, Twitter will be rolling out two major updates to its service. These updates will impact how third-party applications (such as desktop applications, websites and smart phone apps) access and interact with your data, and how URLs are displayed in the necessarily restrictive 140-character space allotted for your tweets. Below the jump, details on these major updates.
The first update makes some changes to how users authorize third-party Twitter applications. Before this update, users usually authorized each application through a separate process, and were required to log-in to these applications from a page away from Twitter. After August 31st when the new authorization update came into effect, applications will begin to use OAuth to access Twitter accounts.
OAuth enables Twitter applications to access users’ accounts without directly asking for, or storing, their passwords. Twitter notes that desktop and mobile apps might ask for a password once after this update is in full effect, but will not need it again. This update is intended to make applications more secure and centralized. Users can view a list of all authorized apps under the “Connections” setting in their Twitter account.
The second update is intended to make URLs more manageable for users wanting to share links. While there are already services like bit.ly out there that shorten URLs, Twitter is expanding its own URL wrapping service, t.co. Links shortened with t.co will still show the domain and part of the URL so that users know what they are clicking on, and users will be quickly routed through Twitter’s malware checker before being processed on to the link itself. This update will be slowly rolled out for some users over the next few weeks, and should be available to everyone by the end of the year.
What do you think of Twitter’s new updates?
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New Video Gallery Samples Ridley Scott’s ‘Life In A Day’ YouTube Submissions
Social Times - Thu, 09/02/2010 - 19:10
On July 24, YouTubers around the world shot and submitted video footage of their lives for Ridley Scott and Kevin Macdonald’s ‘Life In A Day’ project. ‘Life In A Day’ aims to document the lives of twenty individuals from around the globe in the first crowd-sourced YouTube documentary. The final film will premiere at the 2011 Sundance Film Festival, but before then you can preview some of the 80,000 submissions in an interactive video gallery launched on the ‘Life In A Day’ YouTube Channel.
Due to the huge number of submissions, ‘Life In A Day’ had to be creative when coming up with a way to showcase them all, and make them easily searchable, so unlike the regular list of videos you’ll find on most YouTube channels they went the interactive route. Videos are displayed on a globe and are searchable by tags, geography, mood, time of day and more. The most popular tags include loving, eating, funny, home and family. Viewers can click on popular search terms ranging from activities to places, emotions, environment, weather, events and people. You can also watch two videos with opposing themes at once, called comparisons. Popular comparisons include happy/sad, creating/destroying, indoors/outdoors, excited/depressed, angry/lonely. I think it’s a pretty unique way to display all the submitted footage and one can literally spend hours sifting through videos to see what people around the globe were doing on July 24, 2010.
The submitted footage ranges from interviews to personal dialogues to people who simply filmed their daily routine from the time they woke up to the time they went to bed on July 24. It is definitely well worth your time to browse through, check out some of the videos and see the creative way in which ‘Life In A Day’ has chosen to display them.
Have you seen the footage displayed on the ‘Life In A Day’ YouTube Channel? What do you think about the interface and do you have any favorite submissions?
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Virgin America's Geo-Social Loss Leader Gets Huge Response
ClickZ News Blog - Thu, 09/02/2010 - 18:56
Four-hour event marked the airline's fifth-best revenue day ever. Loopt says the response was the best yet on its geo-social platform.
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Virgin America's Geo-Social Loss Leader Gets Huge Response
ClickZ News - Thu, 09/02/2010 - 18:56
Four-hour event marked the airline's fifth-best revenue day ever. Loopt says the response was the best yet on its geo-social platform.
Categories: RSS News
Qubulus crowsourced indoor lokatiebepaling
Emerce - Thu, 09/02/2010 - 18:15
[Startup watch] Qubulus heeft een applicatie gelanceerd, die met een druk op de knop een gesloten ruimte scant, waarmee de gebruiker...
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