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email's resurgence
A Down Economy means more eMail
A difficult economy means more email marketing. Click here to download the 2009 eMail Marketing Guide of MarketingSherpa with 14-pages PDF featuring research highlights, four practical data charts, and an eyetracking heatmap. New data and stats feature:
- Email's resurgence as a marketing tactic during the economic downturn
- Marketers' attitudes toward email budgets and correlation with performance
